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VISUAL MERCHANDISING

Course Code:
FASH 430
Course Group(s):
FASH MERCH ELECTIVE COURSES
Active Term:
Fall Term
/ All Years
Course Description:
A study of the understanding of the importance of visual merchandising in the retail environment. Students will learn how visual merchandising develops a relationship between the brand, consumer, product and the retail environment. Students will be able to learn and apply concepts such as display basics, space planning principles and design research. Creative opportunities are provided to develop skills through the application of display and other promotional merchandise activities. Prerequisite: FASH 230. 3 credits.
Credit:
3
Instruction methods:
Lecture
Total hours: 45
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