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ADVANCED COMPETITIVE INTELLIGENCE

Course Code:
RIAP 365
Course Group(s):
RIAP ELECTIVES
Active Term:
Spring Term
/ All Years
Course Description:
This course encompasses a more in-depth perspective of competitive and market intelligence utilizing additional analytical tools and methodology. Advanced models and techniques are applied to a term-long industry project and a final report is compiled at the end of the course. Teams representing companies within the industry participate in a stock market exercise, scenario analysis and war gaming to gain experience in the dynamics and workings of the business environment. 3 credits.
Credit:
3
Instruction methods:
Lecture
Total hours: 45
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