Media Arts and Design - Advertising Graphic Design

Catalog 2023-2024

Associate in Applied Science

In this program, students have the opportunity to explore the media arts and design field by combining courses in, animation, digital commercial photography, and advertising/graphic design. In addition to coursework which is directly applicable to the evolving media arts and design field, students will take general education courses that prepare them for a competitive workforce. The program emphasizes hands-on experience in the laboratory or studio to develop both creative ability and the technical skills essential to media arts careers. This degree prepares students for a career in entry level positions in design and gaming/animation or as a photographer’s assistant in a variety of settings including advertising agencies, company advertising departments, publishing companies, photography studios, color reproduction laboratories, printing firms, or retail establishments. The faculty who teach major courses have professional experience in the media arts and design field.

Program Outcomes:

Graduates of the Program will be able to:

  • Utilize contemporary methods, design practices, materials, and tools to produce compelling creative statements for use in the field of commercial visual communication.
  • Develop and demonstrate conceptual and critical thinking in creating and implementing visual design solutions.
  • Identify and understand major art and design movements, their historic, cultural, and social basis, and their influence on traditional and modern design practices.
  • Produce a contemporary portfolio demonstrating a professional level of conceptual and artistic design skills.
  • Acquire the skills to access, and to effectively position themselves in, the graphic design profession.

Recommended Course Sequence

Below are required courses and recommended course groupings and sequences for program completion.

Note: As not all courses are offered every semester, it is important to follow the recommended sequence below.

Semester I

CSC-105

Computer Applications and Systems
3

ENG-121

English Composition I
3

MAD-107

Photography I
3

MAD-113

Two-Dimensional Design
3

MAD-117

Freehand Drawing
3

Semester II

ART-104

History of Photography
3

OR

ART-124

Art History: Renaissance to Modern
3

OR

ART-125

Art History: Modern and Contemporary
3

ENG-122

English Composition II
3

MAD-108

Photography II
3

MAD-114

Three-Dimensional Design
3

MAD-118

Graphic Design Skills
3

Semester III

__ __

Business Elective
3

Take one of the following business electives - BUS-101, BUS-240, ENG-240, MKT-143, MKT-203, SBM-110, SBM-120, SBM-130, SBM-210.

AGD-213

Typography
3

AGD-219

Digital Graphics
3

__ __

GE Mathematics or Science Elective
3

MAT-101 or higher level mathematics course OR any General Education 3-credit science course. Students who are planning to transfer to a four-year school should discuss their choices with an academic advisor.

__ __

GE Humanities Elective
3

Choose one course designated in the course descriptions as General Education Humanities (GE HUM).

OR

__ __

GE Social Science Elective
3

Choose one course designated in the course descriptions as General Education Social Science (GE SS).

Semester IV

AGD-212

Advertising Design
3

AGD-214

Print Production
3

AGD-280

Portfolio
3

BUS-EL1

Business Elective
3

Take one of the following business electives - BUS-101, BUS-240, ENG-240, MKT-143, MKT-203, SBM-110, SBM-120, SBM-130, SBM-210.

__ __

GE Social Science Elective
3

Choose one course designated in the course descriptions  as General Education Social Science (GE SS).

Total Credits 60

Contact Information
Visual, Performing and Media Arts

Contact Name: Annie Hogan, department chair
Contact Phone: 732.906.2589
Contact Email:  ahogan@middlesexcc.edu
Department Web:https://www.middlesexcc.edu/vpma/


Frequently Asked Questions