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Business and Computer Science

Advertising and Promotion for Small Business

Course Code: SBM-210

Course Description : Techniques of advertising and sales promotion to increase sales. Topics include: policies and procedures used in planning and preparing advertisements evaluation and selection of media, planning and coordinating advertising, sales promotion and facility layout for small business.

Department Description : Accounting, Business and Legal Studies

  • Credit: 3 - 0
  • Lecture Hours: 3
  • Lab Hours: 0
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