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Visual, Performing and Media Arts

Introduction to Public Relations

Course Code: COM-120

Course Description : This introductory course explores the field of public relations, emphasizing the evolution, role, function and scope of public relations in American society. The course will include organizing programs and using the print and electronic media to implement such programs. Students will be exposed to staple writing activities such as news releases, brochures and pitch letters.

Department Description : Visual, Performing and Media Arts

  • Credit: 3 - 0
  • Lecture Hours: 3
  • Lab Hours: 0

Prerequisites:

ENG-121

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